Project Description

Shine and Intuit customer success story
Intuit logo

The challenge

Intuit provide its accountant customers with free training and certification, to help them support their own clients that use QuickBooks Online. As a global business, the Accountant Training and Certification team at Intuit wanted to reduce the number of different platforms used in different regions and develop a more consistent training and certification experience.

Shine and Intuit customer success story

Our approach

We partnered with Intuit to provide consultancy regarding digital learning strategy and to reimagine training and certification.

Our solution

We redesigned all training content, certification exams and developed a bespoke LMS/CMS training platform. The platform is fully integrated within the QuickBooks Online Accountant product, providing users with access to the training they need, directly from the flow of work.

  • Over 922,465 individuals trained in the US
  • Average user rating of training 4.6/5
  • Over 517,038 Certifications awarded in US
  • Certified users sign up 10x new customers than those not certified
  • Up to 2,447 new accountants sign up for training in the US per week

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